first draft digipak and website design ideas

This is 1 of my first ideas for a digipak and website design. The top picture is a website. I decided to keep the font simple looking and then have a more artistic picture of having the same picture shot from 3 angles so the middle picture would be a full shot the picture to the left a side profile and then a closeup of her face to fill the banner. This would have an empathise on her makeup and her style. The first digipak front cover I thought of using the theme of the forests and hanging old lanterns and photos of the artist from the tree and then on the back having a picture of the tree with the artist next to the tree keeping the forest theme. 

Inspirations for digipak and website ideas

Taylor Swift
Carly Rae Jepson
Rihanna
Obed Thomas (last year student)
Lauren and Aimee (last year students)

website mood board

This a mood board of how we hope to make the website look once completed. As you can see we have carried through the theme of the old hollywood glamour with her exaggerated eye and lip makeup. Here we can see that there is a large focus on more close up shots of the artists face and the makeup detail. There is a mix up with a few mid shots and full body shots to help keep the pictures look appealing and to show the whole artists style. We can see there are feminine types of clothing still. The greenery and nature we still be a theme for the background and lights in the trees will give an innocent theme. There is the same look, image and background theme carried through from the digipak ideas. 

digipak mood board

This is a mood board of ideas and themes to use for our artists digipak cover. Here we can see a range of shots from close ups and full body shots. They all have a similar pose style of being feminine and sexualy confident without being provocative at the same time. There is a nature outdoors theme being shown with greens and sunflares and we well as some artificial lighting. There is a theme of soft femininity in the style of clothing. We want to give the artist a strong exaggerated make up and hair style, an old hollywood glamour look. We will give her outlined eyes and red lipstick so all the attention will be drawn towards her face. We want her to see him hyper real with with real life appeal and look to her too as so the audience will feel as if they can be just like her. We also are thinking of using a range of overlays to help make the digipak have a visual appeal 

Digipack Analysis

Institutions, Marketing & Campaign Strategy

to be added shortly

shot list

call sheet

This is our call sheet so far we are still awaiting confirmation of 2 male actors for our music video and so they're contact details will be added shortly.

Timecode

to be added shortly

lyrics analysis

We took the idea of a relationship coming to an end and a new relationship starting from the opening lyric of "come around have a beer all is good when you are near" and also the repetitive chorus line of "dreaming of the gone and been". We felt that a bittersweet  lost love conflicting with a new love felt the best fit to the lyrics and the mood of the tone being set. We planned to shoot the whole video but after making our animatic decided that we actually like the visual style of photographs for the narrative suited the mood to the song quite nicely and helped keep the old relationship and the new relationship visual style different to stop confusion. We also felt that the lyric "I keep dreaming of the gone and been" sounds dreamy so decided to make this her 'place' inside her head where she escapes to with her thoughts and feeling conflicting together but at the same time she is safe there and nothing can hurt her. 

Website Analysis

Timeline